In our opinion Google Display Network, works best for retargeting campaigns to specific, engaged users that are likely to convert. However, we always test few campaign settings that allow you to pay only for predifned conversions. We know that display advertising in Google environment is very often not profitable – our job is to make sure, your money is well spent, therefore, If they won’t work, we will recommend testing Programmatic Display and Video Ads.
Similarly to Display Ads, YouTube (Video) advertising is very often seen as not profitable. However, in Web-2-Business we learned certain strategies that might help your business thrive in YouTube environment. In order to do so, we use external apps and platforms that help us reach YouTube users with your offer at the right time they are looking for closely related content! Furthermore, we know that on YouTube, video (advertisement) itself is as important as the strategy and placements. We can help you to create engaging video ad that will follow important rules of capturing user attention. Just hit that “contact us” button and set up a call with one of the owners!