Google Ads

Search Ads

Google Ads is one of the most important channels in digital marketing. When looking for a product or service users always turn to Google search. It’s therefore extremely important to appear for the right queries with appealing text ads. Thanks to years of experience working with e-commerce stores and worldwide known brands, we know how to create profitable Google search ads. Over time we have created our own strategies for campaign optimization that are guaranteed to boost your brand sales and leads.

Shopping Ads

Along with search ads, we offer shopping advertising. If you already run your ads with product feed, we will help you to scale and optimize your shopping campaigns. If you are new to this, we will help you set up everything starting with setting up a Google Merchant Center account to creating an effective product feed that will make your ads show more frequently and take over your competitors ad slots.
Google Ads Hero Image

Display and video

Google Display Ads

In our opinion,  Google Display Network works best for retargeting campaigns to specific, engaged users that are likely to convert. However, we always test a few campaign settings that allow you to pay only for predefined conversions. We know that display advertising in Google environment is very often unprofitable – our job is to make sure your money is well spent; therefore if they don’t work, we will recommend testing Programmatic Display and Video Ads.

YouTube Ads

Similarly to Display Ads, YouTube video advertising is very often thought to be ineffective and unprofitable. However, in Web2Business we have learnt certain strategies that will help your business thrive on YouTube. To make campaigns more effective, we use external apps and platforms which help us reach YouTube users with your offer at the time they are looking for closely related content. We can help you create engaging video ads which utilize the tricks of capturing user attention.

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